Build your own buyer or seller guide with AI.

Your buyers can ask AI what a home is worth. So can your sellers. So can the agent down the street. So... how do you stand out?

Your own guide, with your name on it. A first-time buyer checklist. A seller prep guide. A market report for one neighborhood. One reader. One problem. One PDF. I wrote down my whole process, from picking the topic to the first three follow-up messages.

Then when a seller asks why they should list with you... you have a real answer. Look what I built.

AI does the work. Nothing goes out until you say yes.

How I Build My Own Lead Magnets With AI

Saw the video? This is the guide. Two fields and it's yours right away.

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You're in.

Here's your guide. I also just emailed you a copy. Start on page 5: pick your reader and their problem. When you build yours, email me what it was. My address is on the last page. I read these.

Open the guide (PDF)

What's inside the guide

Pick one reader and one problem. Start with your own texts and email. The question your buyers and sellers ask you most is your topic.
A prompt you copy and paste. Paste it into whatever AI app you use and fill in the brackets. Outline first, then a draft in your voice, with anything unsourced marked [CHECK].
Numbers for your farm area. Recent sales, prices and days on market for one area, from data you pull yourself. A source and a date under every number.
A simple page with two fields. First name and email. What goes on it, what the thank-you page says, and why you don't need a new website.
Three follow-up messages. Plain text, from you. A seller prep example for right away, day 3 and day 7, each one useful on its own.
Where to put it. Your sphere and past clients, social posts, a short video, your email signature, and a QR code on a card at the open house sign-in table.
The rules. Fair housing, sourced numbers, your brokerage and license info, and your broker sees it first.
A worked example. A seller prep guide, piece by piece. What AI did vs. what I decided. Time figures are my estimates, not measurements.

Six stepsReader and problemResearch and outlineDraft and designThe page and the formThree messagesPost it and measure it

Send it when the question comes up.

A seller asks what to fix before they list. A buyer asks what happens after they sign. Send the guide. Then the follow-up messages keep the conversation going... from you, as a person, not a pitch.

Downloads are nice. Conversations are the point.

Build one for your buyers or sellers. Start with mine.

Get the FREE guide